Dubai Soft Furnishings UAE
In just over four years since its inception, ani-M has become a recognised leading brand among retailers and shoppers for soft furnishings. Its' diverse collection of exclusive home furnishing products has completely transformed the soft furnishings market, in the UK and Dubai / UAE, offering clients an unprecedented variety of choice at competitive prices.
The brand exudes contemporary lifestyle appeal reflecting many of today's fashion trends within the UAE. It has also received significant media interest being singled out for its comprehensive range of affordable interior textiles and extensive range of fabrics for the manufacture of cushions, throws, bed linen, table linen, rugs, curtains, blinds and accessories.
In:Style Direct Dubai in-house textile artists design all the soft furnishings in the range, which are then produced in our own manufacturing plant from the finest silk, wool, linen and cashmere. Please view a selection of soft furnishings in our online gallery.
ani-M was recently profiled by the Homes & Property supplement London's most popular newspaper, the Evening Standard who referred to the brand as; "iconic; luxury has never been so affordable."
Apart from being used to give the finishing look to many of In:Style Direct's own interior design projects in Dubai, ani-M's soft furnishing ranges are also sold by independent retailers in the UK and UAE. Inspired by real-time fashion trends, the brand enhances any living space through a skilful combination of functional and decorative elements.
